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brand identities & strategies that sparked joy // learning // curiosity 

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Good girl snacks - Brand identity & Social Media strategy (un-polished, un-sanitized comms strategy in line with Gen Z insights)

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SUBKO roasters - How a brand becomes a cultural catalyst & makes traditional symbols relevant for a new generation.

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CLiiK, bringing back the joy in normalcy // redefining category standards.

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How to world build, even with bleakness.

Got to workshop with Mark, reading the book at the minute, the four point problem is my go to framework

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redefining cultural storytelling // without the western gaze 

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Bringing design thinking to my personal roadmap.

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storytelling that spark curiosity // learning

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